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Salesforce Certified B2C Solution Architect Sample Questions:

1. As part of a digital transformation initiative. Universal Containers (UC) wants to start a new project to implement Salesforce Platform, Marketing Cloud, and B2C Commerce. They have mapped the requirements and captured the user stories, including non-functional requirements. Almost all requirements touch all three clouds.
UC wants to go-live with all functionality in three years, but the executive team would like to see the benefits and return on investment sooner than that.
What should the Solution Architect recommend in order to align with the executive team's request7

A) Go-live with Sales and Service cloud functionality first, followed by Marketing Cloud, and then B2C Commerce.
B) Build and test the functionality across all clouds at once and deploy to production at the end of the three years.
C) A multi-phased approach with functionality across all clouds delivered to production in each phase.
D) Reduce the overall timeline by removing most non-functional requirements around reliability and performance.

2. Universal Containers is currently using B2C Commerce and Service Cloud for its commerce and service needs. A new CMO has recently Joined and has asked why there is such a strong disconnect between all their marketing systems and their commerce tool. They do not want to force a new marketing too* on all the business units but they do want all of them integrated, with commerce underlying all.
Which recommendation can a Solution Architect make that will work with their existing technology investments'

A) Recommend CDP to integrate with their existing marketing tools and create individual profiles into commerce with the Commerce COP Connector
B) Recommend CDP to replace their existing marketing tools and maintain a single view into commerce with the Commerce CDP Connector
C) Recommend Marketing Cloud to integrate with their existing marketing tools and provide a single view into commerce with the B2C Commerce APIs
D) Recommend CRM Analytics to integrate with their existing marketing data sources and create a single view of the customer with the B2C Commerce Connector

3. A company wants to implement an abandoned cart solution for their ecommerce storefront in Marketing Cloud. The use case is when a customer visits their ecommerce website and adds an item to their shopping cart but does not complete the purchase. After an hour has passed from abandonment, an email containing the item that was in the shopping cart will be sent to the customer to remind them of their incomplete purchase.
What process should a Solution Architect follow to set up the solution?

A) Implement collect.js in the ecommerce storefront, create a behavioral trigger, create an email in Marketing Cloud, and create a journey.
B) Set up Einstein Recommendations, set up Marketing Cloud Connector, and create an email in Marketing Cloud.
C) Export the purchase data from B2C Commerce, import the data into Marketing Cloud, and create an email in Content Builder.
D) Set up Marketing Cloud Connector, create an email in Marketing Cloud, and create a send trigger.

4. A salesperson needs to know which subscription a customer has subscribed to or unsubscribed from when reviewing their account in Sales Cloud. However, Marketing Cloud needs to honor the unsubscribe action when it sends out emails.
Which two steps should a Solution Architect take to meet these requirements?
Choose 2 answers

A) Create a custom preference center that updates the records in Sales Cloud.
B) Implement the Marketing Cloud Connector to ensure the unsubscribe data is synced from Sales Cloud.
C) Create a Journey activity to update the records in Sales Cloud.
D) Use the out-of-the-box preference center in Marketing Cloud.

5. Northern Trail Outfitters (NTO) is implementing B2C Commerce and Service Cloud as part of an IT transformation project focused on improving the customer experience across all channels. As part of the Service Cloud implementation, there will also be a service portal implemented using Experience Cloud so that customers can better self-serve for the most common use cases. NTO customers are also heavily engaged on social services, so anything that can help them use their existing social accounts to log in will be essential to a great customer experience.
Which two things should a Solution Architect recommend to cover NTOs identity needs?
Choose 2 answers

A) Leverage B2C Commerce as the identity provider for both Storefront and the Service Portal.
B) Leverage Salesforce Identity as the identity provider to centralize authentication for both Experience Cloud and B2C Commerce in one place.
C) Define a user registration handler to support user provisioning and authentication via social services like Google and Facebook.
D) Use Salesforce CDP, which automatically syncs profiles and authentication information across systems.

Solutions: