SAP C_TCRM20_70 Exam : SAP Certified Application Associate - CRM Fundamentals with SAP CRM 7.0

C_TCRM20_70
  • Exam Code: C_TCRM20_70
  • Exam Name: SAP Certified Application Associate - CRM Fundamentals with SAP CRM 7.0
  • Updated: Aug 19, 2026
  • Q & A: 100 Questions and Answers

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SAP C_TCRM20_70 Exam Syllabus Topics:

SectionObjectives
Topic 1: Master Data Management- Business partner concept
  • 1. Relationships and roles
    • 2. Account and contact management
      Topic 2: Marketing Fundamentals- Campaign management
      • 1. Target group definition
        • 2. Campaign execution basics
          Topic 3: Interaction Center- Interaction handling
          • 1. Channel integration basics
            • 2. Customer interaction processing
              Topic 4: Sales and Service Processing- Sales cycle in SAP CRM
              • 1. Order and contract processing
                • 2. Lead and opportunity management
                  - Service management
                  • 1. Service orders and processing
                    • 2. Service requests and complaints
                      Topic 5: SAP CRM Basics and Architecture- SAP CRM system architecture overview
                      • 1. CRM WebClient UI architecture
                        • 2. CRM middleware and integration concepts

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