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Salesforce Email Essentials (EEB101) Sample Questions:

1. Which two best practices should the customer follow to ensure marketers across the company are taking full advantage of Content Builder?
Choose 2 answers

A) Import all content up front, rather than piece by piece.
B) Create folders for each type of uploaded content.
C) Plan for content to be used cross-channel, eliminating duplicates.
D) Optimize the way content is stored with a naming convention.

2. A marketer wants to overwrite the data in a data extension on a daily basis using Automation Studio. What can the marketer do to accomplish this task?

A) Create an Import Activity to use in a workflow in Automation Studio
B) Create an Import Activity and execute it manually
C) Create an import using the Import Wizard in the Email Application
D) Create an import using the Import Wizard in Automation Studio

3. Which file type delimiter is available in the Import Wizard? (Choose 3)

A) Pipe
B) Comma
C) Tab
D) Fixed Length
E) Other

4. Northern Train Outfitters has a Master Customer List in a shared data extension. The company wants to make the list available to some, but not all, of the business units. Which feature can be used to restrict users from a business unit from accessing the Master Customer list?

A) Shared Data Extension
B) User Roles and Permissions
C) Date/Time Range fro Access
D) Business Unit Access Permissions

5. If you don't have the option for offline tactics what could you consider? (Select 3)

A) Registration with incentive on website
B) Promote content via social media that does not requires email registration to access
C) Require email to create an account on website
D) Drive online loyalty program registration requiring email address

Solutions: